Description
Why Your Opinion is Worthless, But Your Perspective is Priceless
Your opinion? It’s worthless. It’s a biased judgement that may not even be based on fact or knowledge. Everyone has an opinion, but it won’t always get you very far in life and business. Your perspective, on the other hand, is rich, complex, and uniquely shaped by your experiences, beliefs, and values. Your perspective, especially when you’re setting out to change someone’s mind, becomes priceless.
Highly Persuasive gives readers research-based methods for communicating more productively and persuasively. By presenting a fresh perspective, the facts remain the same, but a deliberate shift is made in how listeners see or understand a situation, idea, or belief. Learn how to approach conversations in a way that creates room for introspection and flexibility. Discover techniques to steer the conversation when you are met with resistance. Get immediate results by constructing compelling stories that motivate others and inspire action.
